Yesterday I finally tracked down some of Superdrug's new "everything's a pound" MUA range after scouring London's streets for the last week. It's only available in 84 branches nationwide - helpfully, there's a list here. (Wouldn't you know, I eventually found it in my own local branch.)
MUA stands for "Makeup Academy", which sounds a bit posh for such a budget line. But as it's likely to be a first makeup purchase for many young people, I guess the element of learning does tie in with the name. It features all the basic essentials you'd expect to find in a makeup range - colours for lips, eyes, cheeks and nails.
Lipglossiping's review had helpfully pointed me in the direction of the eyeshadows as the best product from the MUA line-up, so I avoided the other bits and picked up 3 eyeshadows - 9 (purple), 7(green) and 12(brick/green duochrome). I chose the brightest and most pigmented-looking shades I could see.
They're well pigmented and pick up smoothly. However the reason for that is their high mineral oil content (4th on the ingredient list). They're almost cream shadows, in fact - there's a real greasy feel to them. And they're prone to staining (as I found out when I came to remove the swatches from my arm). For £1 though, not at all bad, and the greasy-but-pigmented outcome is at least a change from the gritty talc-fest you get with most cheap eyeshadow powders.
I thought my three eyeshadows looked like they'd be easily duped, and expected them to match various shades in my collection. I was surprised to find that none of them did exactly, although the duochrome is very similar to a lot of other colours which employ the same colour-shift micas/pigments.
Click through for comparison swatches.
MUA stands for "Makeup Academy", which sounds a bit posh for such a budget line. But as it's likely to be a first makeup purchase for many young people, I guess the element of learning does tie in with the name. It features all the basic essentials you'd expect to find in a makeup range - colours for lips, eyes, cheeks and nails.
Lipglossiping's review had helpfully pointed me in the direction of the eyeshadows as the best product from the MUA line-up, so I avoided the other bits and picked up 3 eyeshadows - 9 (purple), 7(green) and 12(brick/green duochrome). I chose the brightest and most pigmented-looking shades I could see.
They're well pigmented and pick up smoothly. However the reason for that is their high mineral oil content (4th on the ingredient list). They're almost cream shadows, in fact - there's a real greasy feel to them. And they're prone to staining (as I found out when I came to remove the swatches from my arm). For £1 though, not at all bad, and the greasy-but-pigmented outcome is at least a change from the gritty talc-fest you get with most cheap eyeshadow powders.
I thought my three eyeshadows looked like they'd be easily duped, and expected them to match various shades in my collection. I was surprised to find that none of them did exactly, although the duochrome is very similar to a lot of other colours which employ the same colour-shift micas/pigments.
Click through for comparison swatches.
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