New and Notable at Shoppers Drug Mart - Smashbox, göt2b, Clarins, Clairol and Maybelline!

Smashbox Lash Revival Treatment and Conditioner - $39 -treatment and conditioning duo for  for noticeably longer, thicker, fuller lashes in as little as 8 weeks.  Can also be used to thicken up sparse brows.  It's easy to use, once a day you glide the treatment along upper lash line only, once dry, generously apply conditioner to lashes.

Brow Tech Trio - $30 - a renovation of the classic Brow, now a trio instead of a duo - now containing a filling powder, defining powder and smoothing wax enabling customization to create the perfect shade.  In five shade combinations: taupe/soft brown, blonde, brunette, auburn and dark brown.  Apply the lighter shade of powder to fill in sparse areas and then use the darker shade to define.  Apply wax to groom brows and keep them in place all day.


göt2b Rockin' it line: Rockin' it Dry Shampoo - 122g - $7.99 - effectively removes oil from hair to instantly refresh your style without having to shampoo as well as offering hold and volume; Rockin' it Hairspray 258g - $7.99 - a flexible and weightless hairspray that is neither sticky or hard to achieve strong but flexible hold; and Rockin' it Gel - 175ml - $7.99 - for strong hold that is non-flaky to mold and shape all hair types.

Clarins Extra-Firming Body Lotion - 200ml - a melting lotion that delivers the ideal solution to loss of skin firmness due to changes in weight or pregnancy. The same benefits are also available as a Extra-Firming Body Cream - 200ml - $60 - in rich, comforting cream form.  Both work on density to boost the production of collagen fibres which help the skin to resist pressure and are responsible for skin density and tone.  Contain Centella and Bocoa extracts which boost the production of collagen fibres and Vu Sua which protects collagen and elastic fibres in skin from glycation, a natural process which results in fibres becoming stiff and rigid.  Skin is replenished and firm and body contours are streamlined and toned.

Clairol Natural Instincts Vibrant - $10.99 - the first Natural Instincts permanent hair colour range! Includes the Week 2 Colour Refresher - a treatment now included in every box of Natural Instincts that turns back the clock to give you the look of freshly coloured hair. - in 12 shades, the formula with antioxidants delivers healthy-looking hair colour and great colour results, providing 100% grey coverage for up to eight weeks. 
Maybelline Superstay 24 - $9.99 - this 2 step lip colour has a film forming technology and a solid structure that flexes with lips while being ultra-resistant that delivers 24 hour wear - in 4 colour families and 30 long-lasting shades to choose from.  I must admit that I'm not usually a big fan of long lasting lipsticks because I find them really drying and I end up applying the top coat a billion times a day just to counteract the effect.  This one feels a lot moister going on and doesn't dry and feel stiff like the other ones seemed to.  This one has great staying power, feels great on and it didn't take a brillo pad to get it off - just an oil based remover.  I'll be happy when they get this out of a display and into the regular products - it was impossible to see all the colours as it looked like a pack of rabid animals had ravaged the display!